HOTEL HYGIENE IS THE DEFINING FACTOR FOR BUSINESS POST COVID-19
HOTEL HYGIENE IS THE DEFINING FACTOR FOR BUSINESS POST COVID-19
The outbreak of COVID-19 has brought hygiene to the very forefront of human concerns, particularly given even basic hygiene measures, like hand washing, are a crucial defense mechanism against the virus.
If the border is opened then the travel will also increase gradually. travel is slowly picking up again too and hotels need to respond. For instance, people will make decisions based on the type of holiday they prefer, the type of accommodation they want to stay in, the level of service they expect, and the budget that they are operating on. Yet, the priority with hygiene will now dominate the landscape like ne'er before.
4 Tips to Use Hygiene in Your Communication-
Communicate Hygiene Measures on the Homepage of Your Web site:-
One of the most important steps you can take to make hygiene a core part of your hotel promoting strategy is to put it front and center on your website’s homepage. A general message, which highlights some of the measures you are taking, will help to indicate to potential guests that you are prioritizing their safety.
Highlight Hygiene Measures During the Booking Process:-
Although your homepage is important, the booking process is the place where a website visitor actually converts, and they may need encouragement along the way. This makes it important to draw attention to your hygiene measures during the booking process itself and there are a number of ways you can do this effectively.
Communicate Hygiene Measures in Confirmation or Pre-Arrival Emails:-
In the wake of the COVID-19 outbreak, effective communication with guests before their arrival has become even a lot of essential. In confirmation and other pre-arrival emails, you can take the time to explain hygiene measures and reassure people that they will be safe and able to enjoy their stay in your hotel. You can also provide practical information.
Explain Your Hygiene Policies Throughout Your Hotel:-
Finally, you should take the time to highlight your hygiene and different COVID-19 safety policies in your motel. Direct guests to further information, which could be placed on leaflets in rooms, or the hotel web site or app. You might also wish to highlight restaurant policies so that guests feel comfy staying in to eat.
Since the threat of COVID-19 first became apparent, the importance of hygiene has been central, particularly because it is one of the main ways to keep the virus at bay. With this in mind, hotels got to adapt their marketing messages to emphasize the hygiene measures they have put in place, in order to keep guests safe.
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